Collaborations
Lego Star Wars
Win a Platinum R2D2 Figure
In 2018 Lego offered a chance to win one of two solid platinum R2-D2 minifigures to celebrate the 40th anniversary of Star Wars and the release of The Last Jedi.
This collaboration involved creating a series of unique figures for a competition. These figures served as special prizes for a global event celebrating a major franchise anniversary and a new release. The process centered on crafting highly detailed and exclusive collectibles, ensuring each met specific quality standards.
Microsoft / Rare
The Quest for the Golden Bananas
In March 2018, leading up to the launch of the game Sea of Thieves, developers Rare and Microsoft hosted a global digital treasure hunt with a substantial real-world prize. This high-profile event, known as "The Quest for the Golden Bananas," saw players from around the world competing to solve complex riddles and challenges over several days.
The grand prize for this event was four real-life 18-carat gold bananas. These unique items were a physical representation of the in-game currency and were awarded to the winning team, "Herr Crew" from France. The total prize was valued at £80,000, making it a truly substantial reward for the victorious competitors.